Feminism. It’s a concept that has been with me my whole life. My grandma (dad’s mum) was a feminist, fighting pornography and active in several women’s clubs such as Elisabeth Bremer förbundet. My mum was also a feminist and along with my dad, they raised us in a fairly equal household. Through my mum's work at Konsumentverket, like banning sexist commercials, I knew from a very early age about how sex is used to sell things and how gender norms are established through media.

This is a gift to my younger self. A gift to that little girl who didn’t have words for her most feminine body part. Who was taught by society not to mention this unique part of her body by name. Who was taught that it was something shameful. Not to be touched. Not to be seen. Not to be named. Not to have a relationship with. This is a gift to my teenage self. A gift to that growing woman, who was taught about looks and societal norms from a men-pleasing perspective. Who had